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Meet the Team - DreamFleet
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Meet the Team

DreamFleet-002 Edmond Helstab
Founder & President 

Edmond grew up in the automobile industry. His father opened a VW franchisee in 1952 in the Niagara region, subsequently adding Audi and Porsche franchises, which the family operated for 36 years. Edmond chose to pursue a career in Design and Technology innovation and holds numerous patents; however automobiles remained his passion leading to the launch of DreamFleet in 2006 and subsequently TruCondition in 2017. He has a Bachelor of Industrial Design from Carleton University, an MBA from the Molson School of Business in Montreal and speaks Hungarian. He has four adult children, enjoys the outdoors and cottage life.


Anthony Kell
Product Specialist 

Anthony grew up around automobiles and developed an appreciation for classic, luxury and performance cars from a young age.  He began his professional career as a Personal Trainer in the fitness industry.  Working with a broad range of clientele, he developed an aptitude for decoding a client’s needs and collaboratively defining their most appropriate solution.  Anthony subsequently transitioned to the Automotive industry, marrying his focus on quality customer service to his passion for vehicles.  In his current capacity, Anthony takes great pleasure in working with people, understanding their needs and wants, and helping them choose the most appropriate vehicle.  Anthony is a car enthusiast who can be found at car shows and meets in his spare time.